Publisher Description
AN INSTANT PUBLISHERS WEEKLY BESTSELLER
“This book will change your life. And, if enough of us commit, it will change the world.” — Phil Stutz, MD, bestselling author of The Tools, featured in the Netflix documentary, Stutz
In Areté, Brian Johnson integrates ancient wisdom, modern science, and practical tools to, as per the sub-title of the book, help you activate your Heroic potential and fulfill your destiny.
If you asked the ancient stoic philosophers how to live a good life, they’d answer you in a single word: Areté. We translate Areté as “virtue” or “excellence” but the word has a deeper meaning—something closer to being your best self moment to moment to moment.
Phil Stutz, MD, the author of The Tools, who was featured in the Netflix documentary called Stutz, wrote the foreword to the book.
He says: “What Brian has developed is much more than a bunch of coping mechanisms for the over-stressed modern person; although that would be an improvement for most of us. He’s developed a training program for the soul.
Commit to this training and you will gain the ability to transmute your biggest problems, your darkest days, into unstoppable courage, endless enthusiasm, and an unshakable faith in the future.
This book will change your life. And, if enough of us commit, it will change the world.”
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“Brian Johnson’s virtues of Zest, Service, and Optimism are only matched by his Kindness, Generosity, and Love. These virtues were embodied in Brian making Heroic available to the Corps of Cadets at the United States Military Academy at West Point. These future Army Officers now have access to tools to assist them in leader development, self-mastery, and antifragility. The beauty of this is not just the self-development aspect of Cadets using [Areté], but that upon graduation and commissioning, they will take these virtues and skills as Second Lieutenants to their platoon of America’s finest young women and men. This book gives heroic leaders from all walks of life access to Brian’s wisdom. I highly recommend it.”
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Scott Parsons, Character Development Integrator, United States Military Academy at West Point
