Publisher Description
Successful entrepreneurs are those who think better and more successfully than unsuccessful entrepreneurs. One of the most important tools that you can use to make better business decisions is a break-even analysis on every product or service that you offer. Let business expert and World-renowned speaker, Brian Tracy, show you how to determine your break-even point, how to market and sell your product, and the Seven Step Formula to Profitability.
You will learn:
• How to conduct a break-even analysis on your business
• The four key elements of marketing strategy
• The pipeline model of selling effectiveness
• Four ways to set advertising budgets
• The importance of viewing your business as a bundle of resources, capable of doing many different things
• The three keys to wealth creation of successful businesses
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