Publisher Description
The New York Times bestseller that gives readers a paradigm-shattering new way to think about motivation from the author of When: The Scientific Secrets of Perfect Timing
Most people believe that the best way to motivate is with rewards like money—the carrot-and-stick approach. That’s a mistake, says Daniel H. Pink (author of To Sell Is Human: The Surprising Truth About Motivating Others). In this provocative and persuasive new book, he asserts that the secret to high performance and satisfaction-at work, at school, and at home—is the deeply human need to direct our own lives, to learn and create new things, and to do better by ourselves and our world.
Drawing on four decades of scientific research on human motivation, Pink exposes the mismatch between what science knows and what business does—and how that affects every aspect of life. He examines the three elements of true motivation—autonomy, mastery, and purpose-and offers smart and surprising techniques for putting these into action in a unique book that will change how we think and transform how we live.
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“I’m convinced that public schools nationwide need to adopt Motivation 3.0 as our pedagogical foundation. Away with carrots and sticks that make school a trial to be endured rather than an opportunity to develop autonomy, mastery and purpose. Blow away all standardized tests and set mastery as the goal — you can’t ever achieve it, but you can thoroughly and eternally delight in the pursuit. It sounds all dreamy and unrealistic, but it’s not. Read the book (and other recommended authors)and learn the difference between what science knows and what business (and education) does. It made me very sad and simultaneously very hopeful.”
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Marianne (5 out of 5 stars)
