Publisher Description
These Two Masters of Marketing Want to Pass Their Most Powerful Success Strategies on to You! Learn to: • Slash marketing costs and boost profits by making your business as green and ethical as possible • Easily turn your customers, suppliers, and even competitors into your unofficial sales force • Understand how to turn business acquaintances into powerful joint-venture partners • Cut your advertising budget and build revenues using social media, traditional media, and the power of your own brain—even get paid to do your marketing • Harness the Magic Triangle and the Abundance Principle to skyrocket to success Find all this and much more in Guerrilla Marketing Goes Green—your road map to thrive and prosper as a green, ethical business in tough times and good times.
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“In a world filled with shameless self-promoters and hype-filled hucksters, Shel Horowitz and Jay Conrad Levinson stand out as honest, ethical marketers. I like the clear, high-content, value-based, forthright approach to selling with integrity they teach in Guerrilla Marketing Goes Green, and from experience, I know their ideas can generate highly profitable results.”
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Bob Bly, master copywriter and author of numerous books on writing as a business