Publisher Description
Text Analytics, 2 books:
Book 1: In a time when everyone is trying to advertise online and offline, the meaning people attach to a word can be significant. With all the unstructured data out there, and the guidance we need to take texts apart and look at them from a logical perspective, analyzing skills have become mandatory to any individual working in marketing, text content creation, or otherwise.
Book 2: Dive deeper into the world of mining for or analyzing text. Become more acquainted with the guiding principles of writing in a certain way, understanding language and tone in specific texts, and using existing models to analyze each and every word in relation to each other.
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