Publisher Description
A successful optometry practice is a juggling act. You need to know your field of optometry, as well as how to run a small business. Your education has prepared you for the technical ins and outs of optometry practice. But what has prepared you to run a business?
The E-Myth Optometrist fills this knowledge gap, giving you a complete toolkit for starting a successful practice from scratch or maximizing an existing practice’s performance. Loaded with practical, powerful advice you can easily use, this one-stop guide helps you realize all the benefits that come with a thriving optometry practice.
Combining the wisdom of renowned business expert Michael E. Gerber and the optometry expertise of Dr. Riley F. Uglum, The E-Myth Optometrist equips you to:
• Stop trading time for dollars.
• Free yourself from unprofitable, unproductive, and time-consuming routines.
• Transform from a successful optometry technician into a successful optometrist-manager-entrepreneur.
• Shift from tactical thinking (working “in” your business) to strategic thinking (working “on” your business).
• Implement innovative systems to produce consistent results as your practice grows.
• Manage the processes—not the people—for getting things done.
• Schedule time for entrepreneurial work, using a weekly planning tool.
• Create the story that becomes the heart of your practice.
The E-Myth Optometrist offers you a road map for an optometry business that’s self-sufficient, growing, and highly profitable. Take your practice to levels you didn’t think possible with this insightful guide!
Download and start listening now!